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In this class we will move beyond the basics of spreadsheet creation. Topics will include data manipulation/troubleshooting and advanced functions to summarize and analyze data having multiple attributes. We will also introduce Pivot Tables, advanced graphs, and macros. Class exercises will be utilized to facilitate understanding. Takeaways Students will learn how to effectively streamline and analyze data using some of the more advanced features...
The well-being of our employees, students, clients, instructors, and guests is our number one priority here at General Assembly. We are monitoring COVID-19 very carefully and are adjusting delivery of our programs. Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Are you using Excel for analysis? Spreadsheets are useful for analyzing and visualizing...
Content Strategy Masterclass: Cultivate Your Brand, Grow Your Audience Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Registered participants will be notified 24 hours in advance of this program with information on how to log in to the Zoom Meeting Room and other tools you’ll need for the session. Registration for this offering will close 2 hours...
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Geared for marketers, start-up founders, or people building companies via social media, this workshop will share the latest trends in social marketing and strategic tactics to build an integrated community. You will leave with an understanding on how to set objectives, how to develop an integrated social media strategy and how to measure success on social media. Takeaways How to set objectives for social media How to develop an integrated social...
General Assembly @ 1218 Third Ave, Seattle, WA
You’ve covered the basics of SEO and feel like you have a solid understanding of it, but how do you further your knowledge and make the most of it? In this class for business owners, entrepreneurs, and marketers with a basic understanding of SEO, you’ll take a deep dive into the world of SEO. You’ll learn about Google indexation, setting and measuring ROI based goals with clients or managers, tactical keyword research, site architecture and...
The wellbeing of our employees, students, clients, instructors, and guests is our number one priority here at General Assembly. We are monitoring the COVID-19 situation very carefully and are adjusting delivery of our programs. Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Registered students will be notified 24 hours in advance of this program...
Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Registered students will be notified 24 hours in advance of this program with information on how to log in to the Zoom Meeting Room and other tools you'll need for the session. Registration for this class will close 2 hours prior to the session start in order to allow all students ample opportunity to...
There is an exciting crossover between stand up comedy and marketing that you never knew you needed...until now! Take your career to the next level by combining the practices learned through stand up comedy with marketing and branding. Whether it’s public speaking, knowing your audience for a pitch, writing and editing a brief, or connecting through humor, stand up comedy is a fresh way to take your marketing career to the next level. Comics...
Due to the fast pace of change today, many employees get thrust into managerial positions and immediately face numerous new challenges and responsibilities with little training. Ensuring that valuable individual contributors can adapt quickly into effective managers is critical to the long-term viability of every organization and is a fast track for an individual to pursue a more fulfilling career. In this workshop, you’ll get an in-depth...
General Assembly @ Online Class, Seattle, WA
We will discuss best practices and do group exercises that will help make the collaborative design process more efficient. Participants will learn most commonly used Sketch plugins from Github and have access to a full list of all plugins available for use in future projects. We will go through several in-class individual exercises to set up developer-friendly layouts, practice using plugins, and export CSS attributes. Takeaways We will explore...
General Assembly @ Online Class, Seattle, WA
The secret to a seamless working life? Managing Expectations with key stakeholders. The reason why so many of us find this challenging? We were never given the tools to communicate helpfully when challenges arise. Those who are consistently successful at work share the ability to communicate a solution-oriented mindset, leverage the buy-in of key stakeholders (internally and externally) and can use constructive communication skills to when it counts....
Are you interested in producing more professional videos on your iPhone or smartphone? This introductory class is designed to give producers the right tools to record great mobile content. The class will provide an in-depth look at the media capabilities of iPhone and smartphones. Additionally, the class will cover the basics of storytelling, interviewing and composition. Video content can greatly enhance any brand or businesses marketing efforts....
We’re always being told about the power of brand, but rarely do we get the chance to find out how to go about creating one - from strategy, to creative and beyond. Whether you’re doing it for yourself, or for a client, running a brand project is hard. The path to success is full of hurdles, potholes and decoys that can stop you getting the result you’re after. But it doesn’t have to be like that. Running a brand project can be a thoroughly...
We’re always being told about the power of brand, but rarely do we get the chance to find out how to go about creating one - from strategy, to creative and beyond. Whether you’re doing it for yourself, or for a client, running a brand project is hard. The path to success is full of hurdles, potholes and decoys that can stop you getting the result you’re after. But it doesn’t have to be like that. Running a brand project can be a thoroughly...
Content Creation Workshop: Creating Content that Connects Content is all around us. It's the posts we see on Instagram, the videos we watch on YouTube, the photos we see on websites, the words we read in an email, article or blog post... These days there's a lot of focus on social media, different platforms and various forms of technology, but understanding how to create content that connects with your target market is the foundation that allows...
Whether you use Powerpoint, Keynote, Sli.do or anything else, the principles of a killer slide deck are the same. Learn top tips to make your presentations pop in this 90min online class! Learn from someone who designs decks for Spotify, Agencies around Aus, Startups pitching for money and most importantly, GA! This rapid 90 minute class will take you through the basics of amazing slide design with simple design principles and easy to follow steps...
What you say is just as powerful as your actions. Learn how to confidently articulate your expertise and use qualifiers so people listen. Whether you are looking to progress within your company, get noticed in your department, be considered for broad opportunities or be taken seriously as an expert in the wider industry, people need to know what you're good at and what makes you different from others saying the same thing. In this workshop, the...
General Assembly @ Online Class, Seattle, WA
Whether you are delivering a zoom webinar, speaking to an entire company or a few clients, your presentation skills establish your credibility and impact. Join us for an updated workshop that will teach you top tips and actionable strategies for presenting confidently online. Presenting online for the first time? Not a confident presenter, even in person? This hands-on workshop goes through all the possible disasters that could happen and gives...
In this workshop, for people and businesses already working with social media, you’ll be taken through a step-by-step methodology that will guide your efforts to develop an actionable social media strategy for your business or organisation. You’ll learn how to structure your social media efforts with a strategy which is right for your business, extend your business values, culture and business needs into content, target your audience using...
The Thursday night of Summer Fest is for the locals and always falls on the July Art Walk second Thursday. To bring the lively spirit of the day to your fingertips the Paint and Sip kit is a guaranteed way to experience a fun evening. The kit will be filled with artist supplies, a full bottle of wine (!), a special 2021 keepsake glass, plus nibbles from around the Junction. Join artist Anjl Rodee, owner of BrushCapades on Thursday, July 8th...
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