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Fordham University PCS
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Principles of Construction Project Management
Fordham University PCS @ 113 W 60th St, New York, NY
Learn the phases of the construction process, and the principles and practices of effective project management with a special focus on the design development, planning, evaluation and pre-construction stages of a project. Topics include: the project life cycle; the roles of the owner, architect, engineer, and contractor; project teams and organizations; project delivery methods including general contacting, construction...
Construction Cost Estimating and Bidding Process
Fordham University PCS @ 113 W 60th St, New York, NY
Examine the principles and techniques to effectively prepare a construction project estimate and price a job. Topics include types of estimates; planning and estimating procedures; design and constructability review; general conditions; predesign, conceptual and preliminary budgets; unit prices; lump-sum bids; direct and indirect costs; mark-up; overhead; profit; bonds; ...
Real Estate Development Project Finance
Fordham University PCS @ 113 W 60th St, New York, NY
Learn best practices for submitting a loan request to a lender for interim construction loan project financing, long-term permanent "take out" financing and mini-perm financing. Topics include: presenting the development team project assumptions and feasibility analysis hard and soft cost budgets construction contracts loan types lender’s term sheet loan underwriting and decision criteria the appraisal report due diligence environmental...
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Real Estate Finance: Private Equity
Fordham University PCS @ 113 W 60th St, New York, NY
As with mortgage debt financing, private equity (PE) is usually a key component of most commercial real estate transactions. Explore the sources of PE, from groups of wealthy investors to larger, institutional entities. Learn their respective motivations, private structures, counterparties/stakeholders, funds and life cycle. Analyze the capital stack of a private structure. Topics include: fund strategies private equity investment vehicles...
Social Media Marketing II: Advanced Strategy
Fordham University PCS @ 113 W 60th St, New York, NY
Social Media Marketing II: Advanced Strategy, Execution, and Measurement As businesses, brands, professionals, and not-for-profit organizations increase their participation in social media marketing, it has become even more critical that social media strategies be effectively integrated into the overall marketing mix. In this course we will examine how to develop and implement a successful content-marketing strategy to engage customers and generate...
Property Budgets and Financial Management
Fordham University PCS @ 113 W 60th St, New York, NY
Learn how to effectively develop and manage budgets for multifamily residential properties using standard accounting principles and practices. Topics include: lease abstracts; rent rolls; security deposits; vacancy and loss factors; cash flow income and expense statements; record-keeping; accrual vs cash accounting; financial statements; annual reports; variance analysis; ...
Construction Budgets and Cost Management
Fordham University PCS @ 113 W 60th St, New York, NY
Examine the principles and practices of project budget development and cost control to establish and manage a budget, and effectively assess a project’s financial performance throughout its lifecycle. Topics include: the detailed cost estimate the final project budget pre-construction process project schedule cost accounts cost allocation direct and indirect costs overhead financial risk mitigation contingency cash flow analysis...
Real Estate Financial Modeling: Essentials
Fordham University PCS @ 113 W 60th St, New York, NY
Apply previously acquired real estate financial analysis concepts and skills to the development of multifamily, office and interest-only models using Excel. Topics include: Best practices Keyboard shortcuts Boolean Logic Amortization schedules Lease rollover Income and expense analysis Students will manipulate a multi-year pro forma with consideration given to the use of leverage and all-cash. Excel functions,...
Construction Project Management Intensive
Fordham University PCS @ 113 W 60th St, New York, NY
This intensive, five-day course presents a solid foundation for current and up-and-coming construction project managers, focusing on the essential concepts and specialized competencies to plan, manage and deliver quality construction projects on time, within budget and ultimately, with high client satisfaction. Through a series of lectures by accomplished professionals in the field, participants gain practical knowledge of the roles and responsibilities...
Real Estate Financial Analysis I
Fordham University PCS @ 113 W 60th St, New York, NY
Acquire the essential skills to build a property operating statement, determine net operating income (NOI) and apply capitalization rates to a single-year’s NOI to estimate property value. Topics include: real estate investment principles foundations of real estate valuation lease types market rent vs contract rent useable and rentable area load factor potential gross income (PGI) vacancy and collection loss miscellaneous income...
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Real Estate Investment Decision Analysis
Fordham University PCS @ 113 W 60th St, New York, NY
Learn how to effectively evaluate the potential of a real estate investment through the combined application of concepts covered in the previous real estate finance and investment courses. Topics include: forms of ownership and deal structures valuation techniques and income and expense analysis the capital stack and structured finance sizing debt based on various lender parameters and construction lending Detailed case...
Real Estate Development Pro Forma Analysis
Fordham University PCS @ 113 W 60th St, New York, NY
Learn how to analyze a market for a proposed real estate development project, strategically integrate those market analysis findings into a feasibility study and pro forma, and determine through a variety of methods whether the proposed project will achieve stated goals. Topics include: market and competitive analysis property location analysis economic base analysis supply and demand analysis absorption rates marketability highest...
Real Estate Development Principles and Process
Fordham University PCS @ 113 W 60th St, New York, NY
Through a step-by-step examination of the project life cycle, gain a comprehensive understanding of the phases, procedures, and complexities of developing and redeveloping various property types including multifamily, office and mixed-use real estate. Topics covered include: overview of the real estate development process assembling the team project stakeholders market analysis and site selection land use regulatory environment entitlements...
Real Estate Financial Analysis II
Fordham University PCS @ 113 W 60th St, New York, NY
Advance from a single-year property operating statement to a multi-year cash flow forecast, generally referred to as a pro forma income statement, and estimate property value based on a series of cash flows over the duration of the hold along with proceeds from sale. Topics covered include: time value of money (TVM) discounting present value (PV) compounding future value (FV) net present value (NPV) internal rates of return (IRR) ...
Paid Advertising: Everything You Need & Want to Know
Fordham University PCS @ 113 W 60th St, New York, NY
Social media marketing has become an integral part of the promotional strategy for most companies, professionals and well-know brands. Consumers are spending more than 2 hours a day engaging with social media. However, today social media marketing has become more challenging and requires more resources as the rules of the game have changed dramatically over the past 5 years. Facebook has limited the organic reach of a business' posts to less...
Social Media Marketing I: An Introduction
Fordham University PCS @ 400 Westchester Ave, West Harrison, NY
Social Media Marketing I: An Introduction to Platforms, Tactics, and Tools This course is designed to provide an introduction to the operational mechanics and key marketing and communication strategies associated with Facebook, Twitter, LinkedIn, Google+, and Pinterest. Students will no longer be confused by all the hype associated with social media or overwhelmed by the prospect of tweeting, pinning, connecting, and updating their status....
Search Engine Marketing: An Overview
Fordham University PCS @ 400 Westchester Ave, West Harrison, NY
Search Engine Marketing: An Overview of Paid Search Advertising, Search Engine Optimization (SEO) and Google Adwords This course will provide an overview of the key techniques used to optimize the content on a website and landing page, including keyword research and analysis, meta tagging, link building, and blogging. Ever since the Web was launched close to 20 years ago, business owners, online marketers, content managers, professional service...
E-mail Marketing
Fordham University PCS @ 400 Westchester Ave, West Harrison, NY
Complete Course Title: E-mail Marketing: Creating Campaigns to Acquire and Retain Customers This course will provide e-mail marketing strategies and tactics that businesses can use to enhance brand awareness and motivate sales conversions. E-mail is a vital marketing medium. E-mail marketing produces an average return of $39.40 for every advertising dollar spent, and e-mail has the highest return on investment (ROI) of any digital or offline channel....
Project Management Professional (PMP) Exam Preparation
Fordham University PCS @ 400 Westchester Ave, West Harrison, NY
This advanced project management course helps project managers master the current PMI PMBOK® Guide, Sixth Edition global standard and to confidently prepare for the Project Management Institute’s PMP® exam to attain the industry recognized PMP® Certification. Students learn to identify primary content areas and key project management concepts tested for on the PMP® examination. Topics covered include the project management knowledge...
Residential Property Marketing,Leasing,Tenant Relations
Learn how to perform regional, neighborhood and subject property analysis for the purposes of developing a marketing and leasing program for a residential property management plan. Explore ways to attract prospective tenants and, once signed, retain those tenants. Topics include understanding the subject property’s marketable features; identifying a target market for that particular property; choosing a medium or platform; ...
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